{"id":27173,"date":"2025-09-15T09:33:51","date_gmt":"2025-09-15T02:33:51","guid":{"rendered":"https:\/\/trueblog.info\/blog\/?p=27173"},"modified":"2025-09-15T12:07:43","modified_gmt":"2025-09-15T05:07:43","slug":"true-branding-shop-7","status":"publish","type":"post","link":"https:\/\/www.true.th\/blog\/en\/true-branding-shop-7\/","title":{"rendered":"True Opens New \u201cTrue Branding Shop\u201d at Dusit Central Park, Welcoming Khun Suphajee Suthumpun and Showcasing a Futuristic Urban Tech Concept"},"content":{"rendered":"<p><strong>Bangkok, 15 September 2025<\/strong> \u2014 True Corporation unveiled its newly designed \u201cTrue Branding Shop\u201d and \u201cTrueSphere\u201d at Dusit Central Park, warmly welcoming Khun Suphajee Suthumpun with Mr. Sigve Brekke, Group CEO of True Corporation, hosting the visit. The new True Branding Shop is conceived as an all-in-one digital lifestyle destination, seamlessly blending cutting-edge AI technologies, clean-energy solutions, and first-class services. It offers an inspiring urban space where visitors can relax, recharge, and experience technology designed to care for them\u2014today and well into the future.<\/p>\n<p>More than a retail outlet, True Branding Shop at the Dusit Central Park flagship is positioned as a new landmark in the heart of Bangkok, reflecting True\u2019s commitment to elevating service standards with a customer-centric approach and meticulous attention to every detail to ensure the ultimate in comfort and convenience. The visit was graciously The visit was graciously hosted by Mr. Manat Manavutiveth Chief Customer Experience and Retail Officer and Ms. Sujitra Amitrapai, Head of Retail Shop Operations, True Corporation hosted by Ms. Sujitra Amitrapai, Head of Retail Shop Operations, True Corporation.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-27171\" src=\"https:\/\/trueblog.info\/blog\/wp-content\/uploads\/2025\/09\/222-2.jpg\" alt=\"\" width=\"2508\" height=\"1672\" srcset=\"https:\/\/www.true.th\/blog\/wp-content\/uploads\/2025\/09\/222-2.jpg 2508w, https:\/\/www.true.th\/blog\/wp-content\/uploads\/2025\/09\/222-2-300x200.jpg 300w, https:\/\/www.true.th\/blog\/wp-content\/uploads\/2025\/09\/222-2-1024x683.jpg 1024w, https:\/\/www.true.th\/blog\/wp-content\/uploads\/2025\/09\/222-2-768x512.jpg 768w, https:\/\/www.true.th\/blog\/wp-content\/uploads\/2025\/09\/222-2-1536x1024.jpg 1536w, https:\/\/www.true.th\/blog\/wp-content\/uploads\/2025\/09\/222-2-2048x1365.jpg 2048w\" sizes=\"(max-width: 2508px) 100vw, 2508px\" \/><\/p>\n<p>The new True Branding Shop, located in the heart of Bangkok at Dusit Central Park, launches with a modern and sustainable design concept that combines natural materials with a minimalist modern-Zen palette, creating a relaxing atmosphere that reflects the urban lifestyle. A key highlight is the TrueSphere First-Class Co-working Space, a 228-square-meter lounge inspired by premium airport lounges. It offers private First-Class Aviation Seats with ergonomic recline, personal power outlets, wireless charging stations, and individual reading lights\u2014delivering a truly elevated experience. Visitors can also enjoy the Generative AI Photobooth, an intelligent photo booth that uses real-time generative AI to create and customize images with unlimited scene changes, effects, and creative styles. Supporting sustainability, the store integrates Solar Energy Solutions, converting sunlight into electricity to reduce energy costs and minimize environmental impact.<\/p>\n<p>The Retail Experience Zone showcases smart devices, lifestyle gadgets, IoT equipment, and smart-home solutions from leading global brands, all available for hands-on trials with expert guidance to help customers find products that fit every generation\u2019s urban lifestyle. Guests can also savor signature beverages from True Coffee, adding a refreshing touch to both work and leisure.<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-27178\" src=\"https:\/\/trueblog.info\/blog\/wp-content\/uploads\/2025\/09\/222-3.jpg\" alt=\"\" width=\"800\" height=\"533\" srcset=\"https:\/\/www.true.th\/blog\/wp-content\/uploads\/2025\/09\/222-3.jpg 800w, https:\/\/www.true.th\/blog\/wp-content\/uploads\/2025\/09\/222-3-300x200.jpg 300w, https:\/\/www.true.th\/blog\/wp-content\/uploads\/2025\/09\/222-3-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>True Branding Shop and TrueSphere at Dusit Central Park invite everyone to explore a future where innovation, comfort, and sustainability meet\u2014all under one roof.<\/p>\n<p>True Branding Shop: Open daily 10:00 AM \u2013 8:00 PM<\/p>\n<p>TrueSphere: Open daily 10:30 AM \u2013 8:00 PM<\/p>\n<p>For more information, please contact LINE Official: @truecentralpark.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bangkok, 15 September 2025 \u2014 True Corporation unveiled its newly designed \u201cTrue Branding Shop\u201d and \u201cTrueSphere\u201d at Dusit Central Park, warmly welcoming Khun Suphajee Suthumpun with Mr. Sigve Brekke, Group CEO of True Corporation, hosting the visit. The new True Branding Shop is conceived as an all-in-one digital lifestyle destination, seamlessly blending cutting-edge AI technologies, [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":27170,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[312,161],"tags":[3154],"class_list":["post-27173","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bettertogether-en","category-releases-en","tag-true-branding-shop-en"],"acf":[],"author_data":{"id":8,"name":"Krittiya Yangyuen","avatar":"https:\/\/secure.gravatar.com\/avatar\/3b23dcce6db6527935e645988f8d854236a63bede70fdcb0c8f52de42f301ba3?s=96&d=mm&r=g"},"_links":{"self":[{"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/posts\/27173","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/comments?post=27173"}],"version-history":[{"count":3,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/posts\/27173\/revisions"}],"predecessor-version":[{"id":27182,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/posts\/27173\/revisions\/27182"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/media\/27170"}],"wp:attachment":[{"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/media?parent=27173"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/categories?post=27173"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/tags?post=27173"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}