{"id":32408,"date":"2026-09-15T19:51:06","date_gmt":"2026-09-15T12:51:06","guid":{"rendered":"https:\/\/www.true.th\/blog\/?p=32408"},"modified":"2026-09-15T19:51:06","modified_gmt":"2026-09-15T12:51:06","slug":"doodi-by-trueid-2","status":"publish","type":"post","link":"https:\/\/www.true.th\/blog\/en\/doodi-by-trueid-2\/","title":{"rendered":"TrueID Unveils New Brand \u201cDOODi by TrueID,\u201d Bringing Top Creator Content to Continue \u201cCO CREATE THE SERIES\u201d Reinforcing its position as a Digital Ecosystem Hub, TrueID invites brand partners to co-create content and campaigns, unlocking new business opportunities."},"content":{"rendered":"

Bangkok, September 15, 2026<\/strong> \u2013 TrueID reinforces its position as a Digital Ecosystem Hub\u2014a central hub connecting content, communities, and business opportunities\u2014by continuing its \u201cCO CREATE THE SERIES\u201d initiative following the strong reception of \u201c TATANG by TrueID,\u201d its vertical series brand. Most recently, TrueID unveiled \u201cDOODi by TrueID,\u201d a new entertainment brand under the tagline \u201cLove watching? You gotta watch this!\u201d<\/em> (\u0e0a\u0e2d\u0e1a\u0e14\u0e39 \u0e15\u0e49\u0e2d\u0e07\u0e14\u0e39\u0e14\u0e34<\/em>). The new brand highlights curated and co-created content developed alongside leading creators, enabling audiences to discover fresh shows tailored to their interests. Concurrently, TrueID is expanding content into business opportunities via TrueID Advertising Solutions, elevating its role as a co-creation partner for brands to co-develop content and campaigns with creators, leveraging TrueID\u2019s platform, data, and technology to reach target audiences and deliver measurable business results.<\/strong><\/p>\n

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DOODi by TrueID kicks off with a lineup of original variety content from top creators, including TRUE HAUNT<\/em>, Pa Cheer Hea Lao<\/em>, The Celebrities<\/em>, Tua Tueng Roon Jiew THE LITTLE MISSION<\/em>, Angkhan Khlum Pong THE MU CURSE<\/em>, Phut Talk Phut Tho SHARED LOVE<\/em>, MU TO GO<\/em>, The Exclusive<\/em>, and TechBiz Update<\/em>. New content will roll out continuously throughout the year, offering viewers entertainment aligned with their passions while fostering deeper engagement with their favorite creators.<\/p>\n

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A key driver of this initiative is TrueID\u2019s end-to-end marketing via TrueID Advertising Solutions under the concept \u201cDon\u2019t Just Run an Ad. Be Part of the Story.\u201d<\/strong> Brand partners are invited to integrate directly into the narrative, with TrueID serving as a co-creation partner that matches brands with the right creators to co-produce impactful content and campaigns meeting both audience interest and business objectives.<\/p>\n

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Winradit Kolasastraseni Managing Director of TrueID<\/strong>, stated:<\/p>\n

\u201cTrueID operates on the core principle of \u2018Built by Thais, Understood by Thais, for Thailand.\u2019<\/em> We are committed to developing a Thai digital platform trusted by audiences, creators, and business partners alike. We place paramount importance on domestic data hosting and processing, stringent cybersecurity standards, and PDPA personal data protection, while empowering Thai creators and businesses to grow together.<\/p>\n

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\u201cFrom Taa Tang by TrueID, which opened new vertical series experiences, to DOODi by TrueID today, we are expanding variety through top creator-led content and opening spaces for collaborative development. Meanwhile, TrueID Advertising Solutions bridges brands into the creative journey delivering tailored entertainment to audiences, monetization and creative avenues to creators, and measurable business impact to brands. This marks our stride toward becoming a true Digital Ecosystem Hub through \u2018CO CREATE THE SERIES,\u2019 blending deep consumer insights with our platform, technology, and ecosystem reach across True and Charoen Pokphand Group. We welcome creators, content owners, and brand partners to shape new experiences and drive the next chapter of Thai entertainment.\u201d<\/p>\n

\"\"<\/p>\n

Beyond diverse programming, DOODi by TrueID enhances engagement through watch & earn<\/strong> activities and ecosystem privileges, offering viewers extra value while following their favorite shows.<\/p>\n

Experience a new chapter of entertainment with DOODi by TrueID today on the TrueID platform. Brands interested in co-creating stories and unlocking business opportunities with TrueID Advertising Solutions can contact tid.advertising.team@truedigital.com<\/a><\/p>\n

\"\" \"\" \"\" \"\" \"\" \"\" \"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

Bangkok, September 15, 2026 \u2013 TrueID reinforces its position as a Digital Ecosystem Hub\u2014a central hub connecting content, communities, and business opportunities\u2014by continuing its \u201cCO CREATE THE SERIES\u201d initiative following the strong reception of \u201c TATANG by TrueID,\u201d its vertical series brand. Most recently, TrueID unveiled \u201cDOODi by TrueID,\u201d a new entertainment brand under the […]<\/p>\n","protected":false},"author":8,"featured_media":32406,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[312,161],"tags":[],"class_list":["post-32408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bettertogether-en","category-releases-en"],"acf":[],"author_data":{"id":8,"name":"Krittiya Yangyuen","avatar":"https:\/\/secure.gravatar.com\/avatar\/3b23dcce6db6527935e645988f8d854236a63bede70fdcb0c8f52de42f301ba3?s=96&d=mm&r=g"},"_links":{"self":[{"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/posts\/32408","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/comments?post=32408"}],"version-history":[{"count":2,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/posts\/32408\/revisions"}],"predecessor-version":[{"id":32410,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/posts\/32408\/revisions\/32410"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/media\/32406"}],"wp:attachment":[{"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/media?parent=32408"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/categories?post=32408"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/tags?post=32408"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}