{"id":7835,"date":"2020-02-21T15:25:50","date_gmt":"2020-02-21T08:25:50","guid":{"rendered":"https:\/\/trueblog.info\/blog\/?p=4385"},"modified":"2024-02-05T16:55:10","modified_gmt":"2024-02-05T09:55:10","slug":"dtac-introduces-a-newly-appointed-chief-happiness-officer-cho-gets-public-to-join-naming-contest","status":"publish","type":"post","link":"https:\/\/www.true.th\/blog\/en\/dtac-introduces-a-newly-appointed-chief-happiness-officer-cho-gets-public-to-join-naming-contest\/","title":{"rendered":"dtac introduces a newly appointed chief happiness officer (CHO), gets public to join naming contest"},"content":{"rendered":"

\u201cNaming the unnamed CHO\u201d contest has been kicked off. The winner will have a chance to get a special prize, Samsung Galaxy S20<\/em><\/p>\n

Feb 21, 2020<\/strong> \u2013 Total Access Communication Plc or dtac today introduced a newly appointed executive position, Chief Happiness Officer, who will play a vital role in communicating dtac brand with sincerity, honesty, simplicity and humanization, delivering happiness to all dtac customers.<\/p>\n

How Lih Ren<\/strong>, Chief Marketing Officer at Total Access Communication Plc or dtac, said: \u201cOur Chief Happiness Officer has a unique characteristic that is designed with full of liveliness, joy, fun. He is very helpful, inspiring and encouraging. His key responsibility is to deliver happiness and joy to people. You can meet him at any dtac channels \u2013 website, dtac mobile application and dtac reward channel \u2013 from now on.\u201d<\/p>\n

Today, dtac has launched a new campaign, \u201cNaming the unnamed CHO\u201d to officially introduce its new position of CHO. Potential CHO names can be suggested via\u00a0 https:\/\/www.dtac.co.th\/campaign.html<\/a> by filling out the form, which include CHO possible name, your full name and phone number. dtac customers can join a campaign and enter a suggestion in both Thai and English language from Feb 21 to Mar 1.<\/p>\n

Your suggested name must be creative, and it should have never been submitted, awarded or copyrighted in any contest.<\/p>\n

Names will be judged based on creativity (10 marks), marketability (5 marks) and good meaning (5 marks). The suggested names should well represented dtac\u2019s personality \u2013 be kind, playful and creative. Any entries considered inappropriate will be ineligible.<\/p>\n

The results will be announced on Mar 5 from 8 pm via dtac website and Facebook. The winner will be awarded Samsung Galaxy S20 in cosmic grey color worth 28,900 baht. After getting the most favorite name, our CHO will reach out to bring happiness to all dtac customers across the country throughout the year.<\/p>\n

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How Lih Ren<\/b>, Chief Marketing Officer\u00a0(3rd<\/sup>\u00a0from right)\u00a0and\u00a0Sasitorn\u00a0Khoopatanakul<\/b>\u00a0Head of Brand Communication of dtac\u00a0(2nd<\/sup>\u00a0from left)\u00a0together with character Manager team responsible for branding, are in preparation for bringing dtac\u2019s the newly appointed Chief Happiness Officer to deliver happiness and joy to dtac customers throughout the year.<\/p>\n

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\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

\u201cNaming the unnamed CHO\u201d contest has been kicked off. The winner will have a chance to get a special prize, Samsung Galaxy S20 Feb 21, 2020 \u2013 Total Access Communication Plc or dtac today introduced a newly appointed executive position, Chief Happiness Officer, who will play a vital role in communicating dtac brand with sincerity, […]<\/p>\n","protected":false},"author":7,"featured_media":18708,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[304,161],"tags":[],"class_list":["post-7835","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dtac-en","category-releases-en"],"acf":[],"author_data":{"id":7,"name":"SFW","avatar":"https:\/\/www.true.th\/blog\/wp-content\/uploads\/2025\/09\/logo-sfw-1.png"},"_links":{"self":[{"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/posts\/7835","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/comments?post=7835"}],"version-history":[{"count":1,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/posts\/7835\/revisions"}],"predecessor-version":[{"id":18709,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/posts\/7835\/revisions\/18709"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/media\/18708"}],"wp:attachment":[{"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/media?parent=7835"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/categories?post=7835"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.true.th\/blog\/wp-json\/wp\/v2\/tags?post=7835"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}